Three major European footwear brands entering China market
Recently, a person so excited domestic fashion industry publication will held in China World Hotel, the three high-end European shoe brands RebecaSanver, TOBE and DGS will soon visit China. NE • TIGER chairman and artistic director Zhang Zhifeng, China Commerce Association, Chu Hsiu-chi, Cheap shoes president of large business groups and major shopping centers Lvwei Shun leadership, and a hundred guests witnessed the scene. These three brands, Mr. Jose Sanchis, chief designer in person, the book will be brand licensing agency granted money to the Red Dragonfly Group Chairman Jin Bo.
These three brands are from Spain, Mr. Jose Sanchis designer hand. He described one scene: "Rebeca Sanver for a successful, elegant, modern women to build self-confidence, in Spain's Queen's Royal footwear. TOBE is committed to providing comfortable and stylish women's products, new spring and summer 2010, sought to express the more attractive the more simple concept. DGS Although a new European brand, but their products closely linked to Air jordan shoes the international forefront of the trend, style neutral but yet stylish and elegant tough. "
Representatives of the many shopping channels, the brand presence in China of those three are very excited, "three brand presence in China, not only Europe can bring a more fashion forward way of life and our buying, and fashion brand strong combination for consumption who's life more exciting, is the ultimate goal of department store industry. "Rebeca Sanver marketing general manager, Mr. Vicente said that in some of the high fashion consumer, such as the Paris of Air jordans the Lafayette department store in Tokyo's Seibu department store and department store chain in Spain EICorte IngIés, the brand has achieved good results.